Elisabeth Kruger has an extraordinary job. She is Arctic and Bering Sea program officer for the World Wildlife Fund. This means she spends her time face-to-face with some of the world’s most beautiful and endangered species. We had a chat about her conservation work.
On the job!
“Before joining WWF, I received a degree in Russian from Grinnell College in Iowa and then headed to Siberia, where I lived and worked near Lake Baikal. I became fascinated
It takes a lot of people to spread happiness around the world and so we’ve partnered a number of organisations to help achieve our goals. Many challenges we face require collaboration among institutions at both global and local levels, and the joint expertise of our partners both inspires and enables us to do far more than we could alone.
So whether we’re addressing sustainability, the environment or public health, we’ve got a friend in each area.
At Coca-Cola, we view water security as the most pressing risk climate changes poses for our company. Water is the main ingredient in the majority of our drinks, central to our manufacturing processes and needed to produce the agricultural ingredients on which we rely. Safe, accessible water is also essential to the health of people and communities, critical to ecosystems and indispensable for economic prosperity - all things
Every year, World Wildlife Fund (WWF) asks the world to switch off their lights for 60 minutes as a symbolic action against climate change. They call it Earth Hour.
Our support for Earth Hour is part of our ongoing commitment to working in an eco-conscious way. We switch off the giant Coca Cola sign at Piccadilly Circus in London to show our support.
Earth Hour 2015 took place at 8.30pm on Saturday 28th March and will take place at 8.30pm on Saturday
We’ve been working with the World Wildlife Fund (WWF) on environmental issues since 2007. It has helped us to set some ambitious environmental goals to be reached by 2020.
1. Improve water efficiency by 25 per cent (from a 2010 baseline)
Water is the main ingredient in our products and it’s an important part of our manufacturing process. From 2004 to 2012 we improved the efficiency of our water usage by 21.4 per cent – and we want to go even further.
We’ve long had a soft spot for polar bears – ever since they became an important part of our Christmas time. But polar bears need us now.
The sea ice they rely on for hunting, roaming and raising cubs is melting, and their future is under serious threat. That’s why we teamed up with the World Wildlife Fund (WWF) in 2013 to launch Arctic Home, our three-year campaign to help protect the polar bears’ habitat.
Money raised will contribute directly towards