At The Coca-Cola Company, we are evolving our long-term business strategy to give people around the world the drinks they want. We know that consumers want to manage their sugar intake and that not everyone drinks sparkling soft drinks. That’s why we are leading with the following plans – both inside and outside the bottle:
- We’re reducing sugar and calories across many of our brands
- We’re offering more new drinks that provide benefits like nutrition and hydration
- We’re making low and no-sugar drinks the easy choice through our “Hero Zero” approach
- We’re giving people the information they need to make truly informed choices.
You can read more by downloading our local “Our Way Forward” strategy for Ireland.