The Government’s tax on sugar sweetened drinks (SSD Tax), is a tax that the Government has added to soft drinks containing added sugar.

There are two bands: a lower rate, which will apply to added sugar drinks with a total sugar content of 5 grams or more per 100ml, and a higher rate for drinks with 8 grams or more per 100ml.

It will not apply to any drink where no sugar is added, which includes some of our most popular drinks, including Coca-Cola Zero Sugar and Diet Coke, amongst others.

The vast majority of our drinks brands will not be subject to the tax by the time it comes into effect on 1st May 2018.

Find out more about our most popular drinks and their low or no-sugar alternatives