Notice something different about us lately? Your eyes aren’t deceiving you: some of our best-loved drinks have had a shape up in time for summer. Here’s everything you need to know…
It’s nice to shake things up every now and then – figuratively, rather than literally when it comes to cans. To that end, we’ve gone back to the drawing board and rethought what our infamous aluminium should look like. And our brand new ‘Sleek Can’ is the result.
Slimmer than the average
Launching across a huge range of our brands in Ireland, including Coca-Cola Zero Sugar, Coca-Cola, Diet Coke, Sprite and Fanta, these new slimmer, taller cans represent the most significant evolution of our packaging for more than 70 years.
The redesign also celebrates a new milestone in Coca-Cola’s history, with Ireland being one of the first markets to make the change for good.
And, crucially, every drink transitioning over to the ‘Sleek Can’ design will have exactly the same 330ml measure of your favourite drinks inside. Phew!
Moving towards a World Without Waste
But there’s more going on here than pure aesthetics. The move to Sleek Cans will also help Coca-Cola on our journey to a World Without Waste, as the transition will enable the move to cardboard solutions for our multipack cans later this year, which will save 620 tonnes of shrink wrap plastic every year.
So, a new look, a saving on plastic on the cards, and the same great taste for your favourite drinks… what’s not to love? Keep an eye out for our new Sleek Cans – across Coca-Cola Zero Sugar, Coca-Cola, Diet Coke, Sprite and Fanta – in a stockist near you.
Got a burning question about one of our drinks? You can find the drinks section of our FAQs here.