It is said that children smile up to 40 times more than adults every day. It’s the first thing we ever learn to do – before we learn to crawl, walk or talk. As we become adults, do we forget the first thing we learn? We challenge you to watch this film from our Choose Happiness campaign without smiling!

If you liked that, then check out the behind the scenes video and meet some of the smiling little faces, and their parents too!