If we asked you to recall what the
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1887-1890s – Inserting the trademarkThe trademark is added to the tail of the first ‘C’. |
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1890-1891 – Extra swirlsFor one year only, our logo gets a dramatic, swirly makeover. |
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1941-1960s – Tail tweakThe words ‘Trademark Registered’ move out of the tail of the ‘C’. The trademark is noted below the logo, instead of inside it. |
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1958-1960s – A fishy shapeThis is the age of the Arciform or ‘fishtail’ logo. |
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1969 – That white waveThe Arden Square logo is unveiled. In a red box, the |
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2003 – Keeping it realAs part of the ‘Coca-Cola... Real’ campaign, the white wave is enhanced with a shock of yellow and some bubbles. |
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2007 – A classic designA simple, bold approach with a single white ribbon. |
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2011 – 125 years of happinessCoca-Cola's 125th birthday logo sees bubbles bursting from the contour bottle – a celebration of past, present and future. |
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2013-2014 – Your name, that classic fontThe Share a Coke campaign swaps our logo with your first name. |
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